AUTUMN DENIM SANTA COMES EARLY || B-SIDE JEANS: THE AUTHENTIC REVERSIBLE JEANS

EDERN

 I'm kinda speechless cos these are just so amazing.... WOW. Melting'Pot are re-launching their historical B-Side totally reversible jean for Fall Winter '13. My favs so far are the Edern and Emma ...haha don't care if Emma's womens, i would rock em.  

In 2011, Meltin’Pot - the pioneering and authentic Italian denim brand  launched its international stylist/blogger creative initiative – Style Me Up, which was an enormous success. The brand worked with 12 International names including: Toyko Dandy, Stefano Guerrini, Denimology, Andrew Davis, The Denim Guy and The Urban Gent to recreate, style and shoot 3 individual looks using the brands seasonal collections for the re-launch of the Meltin’Pot online shop.

To celebrate the launch of the 2013 Fall Winter collection, Meltin’Pot is proud to announce Style Me Up 2 in collaboration with www.highsnobiety.com. The first example of this creative project is based around the brands Fall Winter collection andi s one of the hallmark features of this 19 year old denim brand and its iconic B-Side reversible jean style. B-side was first launched back in 1994 and was the one of THE first reversible jeans to appear on the market.

This model of jean has been cleverly engineered using a single piece of fabric but with a different contrasting fabric on each side. Completely reversible, it has been reproduced in 4 different seasonal styles for Fall Winter ’13 and is tipped to be a denim seasonal collectable hot item for true denim aficionados.

Style Me Up 2 will launch with one of the most influential online lifestyle and fashion magazines of today Highsnobiety. Highsnobiety has steadily been building a strong brand name for itself online with over 2.5 million monthly visitors. The blog/magazine sits today among the most visited global sources for inspiration in the fields of fashion, sneakers, music, art and lifestyle culture.

Highsnobiety and Meltin’Pot will together present 3 different styled looks for the Fall Winter ’13 season, featuring the Meltin’Pot B-Side pieces and main collection. The first two of these shots will go live in an International preview on the 7th October on http://highsnobiety.com and the remaining additional looks will be launched and featured online and recreated in key international Meltin’Pot stockists windows from this month, when B-Side will officially launch in retail sites and online at www.store.meltinpot.com.

EDDIE

EMMA

ESTELLE

MELTIN'POT FROM A DIFFERENT PERSPECTIVE FW 2013/14

The new Meltin'Pot jeans campaign/look book for the Fall Winter '13 season ahead is a pure celebration of the double-edged side of life. Taking the left instead of the right and seeing life from a different perspective is something we fully embrace. Meltin'Pot make denim for real people who share the brand's passion and who live life to the fullest- Where life takes you!

Meltin'Pot, season upon season, present fine examples of pure tailored modernism of distinction. This season sees the re-launch of the iconic - B-Side jean - an historical model for the brand, first launched back in 1994 when the brand was created, as denim aficionados will well remember. B-Side for both men and women and made from a single piece of fabric and is totally reversible. One jean and 2 totally different looks and the collection also boasts a series of reversible tops too.  B-Side is another example of the brand's ability to successfully combine expertise with contemporary innovation.

The campaign and look book were shot in Florence by Italian photographers Flavio and Frank, in an off the wall, bohemian location and play with this asymmetric style, featuring shots positioned at a irregular angles. The models used represent real life fans of Meltin'Pot and bring alive the energy of the brand and its perspective on life. The new collection will be in store from September in fine denim stores Internationally.

MANHATTAN PORTAGE AND MELTIN'POT JOIN FORCES

 Manhattan Portage & Meltin'Pot have joined forces to release a line of totes, back packs & messenger bags for spring summer 2014. They come in camo and other interesting hues. Yellow for the daring but the camo fits nicely with most colors.

KLSH FALL/WINTER 2013 BY MELTING'POT

 The Focus of this collection for FW2013 is B-SIDE, an authentic product from Melting'Pot and a fine example of Romano SpA (owners of Melting'Pot) know how and production capability. Research, innovation and creativity are the keywords of KLSH, which in addition to B-SIDE, perfectly represent the brand, complete with a very avant-garde look made up of authetic vintage jeans and chic and clean line tops.