There's a reason why Asos generates so much revenue each year and it's not just free worldwide shipping, their in house design and buying team do their jobs efficiently. For spring summer 15 Asos menswear offered about 5 key trends which were a mix of contemporary sportswear and tailoring.
Their shirts featured a lot of print, especially text print which I reckon would be big in summer. Their sports bottom coordinates had a lux feel with clever layering and interesting silhouettes.
Their tailoring is also lean and clean. Those of you who've bought slim or skinny fit suits from Asos understand the superiority of their fit compared to other high street retailers. It's a massive collection which I intend to explore and review bit by bit.
|Asos Shirt with Cut & Sew Statics|
|Asos Drop-crotch Sweatpants|
|Asos Monster Print Jumper|
|Asos Skater Tee with Global Print|
|Asos Tri Colour Shirt Jacket & Shorts|