Avia's Spring 2013 Campaign and Collection

Fury” is Avia’s new mascot, and he also functions as the voice inside your head urging you and other athletes/fitness fanatics alike to “Push On”. The way Avia sees it, you’re either training or you’re not (after all, “Fury never jogs”!).

Key styles for the season include the Maximus, which is specially designed for the rigors of cross and circuit training, and the Mantis, a lightweight racing shoe. Please see below for some images, as well as attached for a press release detailing the new campaign. Let me know if I can help you out with samples or hi-res images for any upcoming stories – I’d love to provide!