Thursday, August 29, 2013

Model Jimmy Q Fronts The HYPE New Summer Collection

HYPE began in Summer of 2011, when the UK weather, for once, was good! Two friends, both on summer  breaks from University, decided they wanted to spend their holiday doing something more than just kicking back and relaxing. Fast forward a couple more years and the label is now stocked at the likes of Asos & Co. 

Their New summer collection features model of the moment Jimmy Q in signature HYPE prints.

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