Monday, August 19, 2013

McMeka Menswear Fall 2013/14 Lookbook

McMeka is a Lagos Based Nigerian Menswear Design Label which solely focus on Bespoke Tailoring. Established in 2011,  by the Young Creative Director; Rodney Emeka, whose focus is in Re-defining Masculinity, the brand has flourished to greater heights.

The McMeka Fall/Winter 2013/14 collection was inspired by the Wiz Khalifah's video; "Work Hard Play Hard". Focus is given to a man who is stylish yet hard-working. He understands the essence of great dressing in the business world. He is not just a hard worker but also a great dresser. Pieces from this collection emphasises the body line; made to fit and sits comfortably on the body. The collection is well defined of pure essence of male masculinity and intricate  a mix of minimalism and class. Tuxedo with one rows of button, plaid trousers, detailed coats,  intriguingly elegant suits, all these wear create the trademark for this collection with classy yet ostentatious design. The color palette varies from classical to neutral shades. The fabrics used (Tweed,Wool,Plaid) evoke full and exquisite luxury.

Photographer: HorploadWorks 
Stylist: Rodney Emeka
Assistant Stylist: DivaHazeCreations || @DH_StyleFactory
Models: Kelvin Godson, Lex A, Wale Bello, Michael Orji

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